Programmatic Agency job Titles


A programmatic advertising agency utilizes technology, such as automated bidding systems and algorithms, to purchase advertising. Here are some job titles, including their common variations, for roles one might hold in a programmatic agency:


1. **Programmatic Account Manager**: Programmatic Client Manager, Programmatic Account Director

2. **Programmatic Analyst**: Programmatic Data Analyst, Programmatic Performance Analyst

3. **Programmatic Trader**: Programmatic Media Trader, Programmatic Buyer

4. **Programmatic Sales Manager**: Programmatic Sales Executive, Programmatic Business Development Manager

5. **Programmatic Campaign Manager**: Programmatic Advertising Campaign Manager, Programmatic Campaign Strategist

6. **Programmatic Strategist**: Programmatic Media Strategist, Programmatic Planning Strategist

7. **Programmatic Media Planner**: Programmatic Media Planning Specialist, Programmatic Planner

8. **Programmatic Media Buyer**: Programmatic Media Purchaser, Programmatic Media Specialist

9. **Programmatic Operations Manager**: Programmatic Ad Operations Manager, Programmatic Ops Manager

10. **Programmatic Yield Manager**: Yield Management Specialist, Programmatic Revenue Manager

11. **Programmatic Creative Specialist**: Programmatic Creative Designer, Programmatic Ad Designer

12. **Programmatic Product Manager**: Product Manager for Programmatic, Programmatic Platform Product Manager

13. **Programmatic Data Scientist**: Data Scientist for Programmatic, Programmatic Data Analysis Scientist

14. **Programmatic Solutions Consultant**: Programmatic Solutions Specialist, Programmatic Technical Consultant

15. **Programmatic Technology Specialist**: Programmatic Tech Analyst, Programmatic Systems Specialist

16. **Programmatic Marketing Specialist**: Programmatic Marketing Manager, Programmatic Digital Marketer

17. **Programmatic SEO Specialist**: Programmatic Search Engine Optimization Specialist, SEO Programmatic Manager

18. **Programmatic SEM Specialist**: Programmatic Search Engine Marketing Specialist, SEM Programmatic Manager

19. **Head of Programmatic**: Director of Programmatic, Programmatic Leader

20. **Programmatic Partnership Manager**: Programmatic Partnerships Director, Programmatic Business Partner Manager


Each of these roles play a part in creating, planning, implementing, and analyzing programmatic advertising campaigns. These roles can sometimes mean different things in different organizations, and as the field of programmatic advertising evolves, new specialized roles continue to be created.

Did this answer your question? Thanks for the feedback There was a problem submitting your feedback. Please try again later.

Still need help? Contact Us Contact Us