The Cliiix Deliverable and Data Insights
The Cliiix Deliverable is a comprehensive package of data insights that comes with both SiteVisitor and InMarket, each fulfilling a unique but complementary role. SiteVisitor focuses on the data captured from visitors who engage with your website, while InMarket concentrates on identifying prospects who may not have yet visited but are actively looking for similar products or services. Let's delve into the specifics of what's included:
SiteVisitor AI Deliverable
Contact Information:
- First and Last Name
- City and State
- Personal and Business Emails
- Direct Dial and Mobile Numbers
- Home IP Address
- Maid
- LinkedIn URL
- Job Title, Seniority Level, Department, and Functions
- Social Media Profiles (Facebook, Twitter)
- Partner ID & Cliiix ID
- Sha256 HEM (lower case)
Demographic Data:
- Gender
- Age Range
- Marital Status
- Children
- Income and Net Worth Ranges
- Homeownership Status
Company Details:
- Company Name and Domain
- Physical Address (Local, Line1, Line2, City, State, Postal)
- LinkedIn URL and ID
- Employee Count and Revenue
- Primary Industry and SIC Code
Behavioral Insights:
- Customer Segment
- Source (SiteVisitor or InMarket)
- Status (New or Updated)
- Timestamp
- Web Behavior Metrics (Page Visits, Clicks, Form Submissions, Downloads)
- User Journeys (Navigation Paths, Time Spent, Exit Pages)
- Search Queries and Referral Sources
- Interactions with Elements and Events
- Behavioral Patterns
InMarket and SiteVisitor together cover the entire buyer's journey, from initial interest to final conversion. InMarket identifies prospects who are highly engaged but may not have interacted with your website yet, guiding them towards becoming SiteVisitors. This seamless transition ensures that each touchpoint is captured and analyzed, providing a sophisticated strategy for fine-tuned targeting, lead qualification, and ultimate conversion.